SES 31: Why is Email Marketing important?

No matter what type of organization you run, email marketing can help you connect with and grow your audience and convert prospects into loyal customers – at a fraction of the cost of most other marketing channels. In fact, email marketing is one of the most effective marketing channels that exists. Did you know that for every $1 you invest in email marketing you get $44 in return?

Email marketing allows you to build relationships and brand recognition, further educate your email subscribers, and promote events and sales. Plus, it’s easy to align your email content with social media. And with the right tools and support at your fingertips, you can achieve all of that – no design or coding experience needed.

Try AWeber free for 30 days! – AWeber Communications

We’ve been using AWeber since quite some time as it’s the best so far compare to others that we tested. AWeber is an easy-to-use email marketing tool that allows business owners and entrepreneurs to cultivate relationships with their customers.

Since 1998, AWeber has been the email engine powering the growth of organizations around the world, including leading sites like Social Media Examiner and ProBlogger and industry influencers such as Peter Shankman and Ann Handley. Today, more than 120,000 small- and midsizebusinesses, entrepreneurs, agencies and nonprofits are making the most of AWeber’s sophisticated segmentation and analytics capabilities, extensive template libraries and industry-leading deliverability and live support.

The team at AWeber is happy to help you grow with email marketing. And they’re with you when you need them – 7 days a week – so you’ll never have to figure it out alone.

They also have plenty of educational resources, such as: free webinars, how-to guides, video tutorials and an award-winning blog that is regularly updated with best practices and advice to help you improve your email marketing. This way, you’ll always find the answers to your questions. We care about your success. We started small ourselves, so we know what it takes to help you grow. And we’ll be here for you every step of the way.


Learn how to grow your email list in less than 4 hours with step-by-step, expert guidance in six short and simple lessons.

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